I developed a logo for "Kohi Café," a boutique coffee shop.

Design Process:

Conceptualization:

I aimed to create a logo that embodies the soft, warm, and inviting atmosphere of a cozy café, reflecting the comforting experience of enjoying a cup of coffee.

Visual Elements:

• Central Imagery: A minimalist coffee cup adorned with a delicate branch of cherry blossoms, symbolizing nature and the elegance of Japanese aesthetics, as "Kohi" translates to "coffee" in Japanese.

• Typography: Rounded, hand-drawn lettering placed within a cloud-like pink shape enhances the brand's cozy and playful character.

• Color Palette: Soft pastels—muted blues, pinks, and creams—create a calming and inviting ambiance.